memphisparent.com

memphisparent.com is SSL secured

Free website and domain report on memphisparent.com

Last Updated: 13th February, 2023 Update Now
Overview

Snoop Summary for memphisparent.com

This is a free and comprehensive report about memphisparent.com. The domain memphisparent.com is currently hosted on a server located in Ashburn, Virginia in United States with the IP address 75.101.132.169, where the local currency is USD and English is the local language. Memphisparent.com has the potential to be earning an estimated $1 USD per day from advertising revenue. If memphisparent.com was to be sold it would possibly be worth $836 USD (based on the daily revenue potential of the website over a 24 month period). Memphisparent.com is somewhat popular with an estimated 397 daily unique visitors. This report was last updated 13th February, 2023.

About memphisparent.com

Site Preview: memphisparent.com memphisparent.com
Title: Memphis Parent - Memphis, TN
Description: Memphis Parent is Memphis' premier monthly parenting magazine, helping parents and children in the Memphis area and available at over 600 locations.
Keywords and Tags: general news, parent memphis camping events guides school
Related Terms: dentist in memphis, eschool parent portal, esd parent portal, lhric parent portal, memphis commercial appeal, memphis dentist, memphis edu, memphis university, neisd parent portal, the university of memphis
Fav Icon:
Age: Over 27 years old
Domain Created: 6th March, 1997
Domain Updated: 7th February, 2020
Domain Expires: 7th March, 2021
Review

Snoop Score

1/5

Valuation

$836 USD
Note: All valuation figures are estimates.

Popularity

Low
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 2,909,212
Alexa Reach:
SEMrush Rank (US):
SEMrush Authority Score:
Moz Domain Authority: 0
Moz Page Authority: 0

Organic vs Paid (Google Ads)

Traffic

Visitors

Daily Visitors: 397
Monthly Visitors: 12,083
Yearly Visitors: 144,905
Note: All visitors figures are estimates.

Visitors By Country

Revenue

Revenue

Daily Revenue: $1 USD
Monthly Revenue: $34 USD
Yearly Revenue: $413 USD
Note: All revenue figures are estimates.

Revenue By Country

SEO

Backlinks Analysis (SEMrush)

Top New Follow Links

Top Ranking Keywords (US)

Domain Analysis

Value Length
Domain: memphisparent.com 17
Domain Name: memphisparent 13
Extension (TLD): com 3
Expiry Check:

Page Speed Analysis

Average Load Time:
Load Time Comparison:

PageSpeed Insights

Avg. (All Categories) 77
Performance 96
Accessibility 77
Best Practices 69
SEO 91
Progressive Web App 50
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://memphisparent.com
Updated: 12th May, 2020

1.70 seconds
First Contentful Paint (FCP)
49%
43%
8%

0.03 seconds
First Input Delay (FID)
99%
1%
0%

Simulate loading on desktop
96

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for memphisparent.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

First Contentful Paint — 0.7 s
The time taken for the first image or text on the page to be rendered.
First Meaningful Paint — 0.7 s
The time taken for the primary content of the page to be rendered.
Speed Index — 1.3 s
The time taken for the page contents to be visibly populated.
Time to Interactive — 1.4 s
The time taken for the page to become fully interactive.
First CPU Idle — 1.3 s
The time taken for the page's main thread to be quiet enough to handle input.
Max Potential First Input Delay — 60 ms
Users could experience a delay when interacting with the page.

Other

Estimated Input Latency — 10 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive memphisparent.com as laggy when the latency is higher than 0.05 seconds.
Total Blocking Time — 20 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).
Network Requests
Below is a list of network requests that were made during page load.
URL Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://memphisparent.com/
0
137.67199998256
334
0
301
text/html
https://memphisparent.com/
138.13400000799
240.77299999772
10222
57427
200
text/html
Document
https://d3t13abgv0q40.cloudfront.net/mp-public/js/require-jquery.bbdcab34b563441ac2b91d548bf4ab20.js
252.75899999542
365.63299997943
40219
113151
200
application/javascript
Script
https://d3t13abgv0q40.cloudfront.net/mp-public/css/theme-vibrant.ac4c2176e34c8b7da1a656bdc49c4ce4.css
253.06299998192
363.81299997447
21692
101200
200
text/css
Stylesheet
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/screen.css
253.39599995641
324.68499999959
11272
83450
200
text/css
Stylesheet
https://d3t13abgv0q40.cloudfront.net/mp-public/js/mp.d17656d3fb93453f37bef20c72e8a1c9.js
253.57900001109
369.05699997442
102346
309709
200
application/javascript
Script
https://www.google-analytics.com/analytics.js
253.73100000434
272.2070000018
19075
45892
200
text/javascript
Script
https://www.googletagservices.com/tag/js/gpt.js
276.43599995645
282.92399999918
15608
44333
200
text/javascript
Script
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/embed.js
253.95199999912
281.04899998289
46830
130785
200
application/javascript
Script
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/mp-logo-blue-white.svg
286.91799996886
348.58200000599
2194
8869
200
image/svg+xml
Image
https://memphisparent.com/downloads/8808/download/campexpo-4c-1_2_orig.png
349.58400001051
367.59699997492
374
0
302
text/html
https://memphisparent.com/downloads/9503/download/Screen%20Shot%202020-05-01%20at%2012.06.25%20PM.png
430.33800000558
600.25499999756
437
0
302
text/html
http://memphisparent.metropublisher.net/downloads/66/download/mp-logo-blue.svg
430.57399999816
599.58400001051
374
0
301
text/html
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/footer.js
430.69299997296
447.09999999031
730
1648
200
application/javascript
Script
https://d3t13abgv0q40.cloudfront.net/mp-public/js/list_sprocket.0bf24c4a4d0eb3ebb7e4202cc0c405c4.js
430.90099998517
499.52700000722
36149
100703
200
application/javascript
Script
https://d3t13abgv0q40.cloudfront.net/mp-public/js/homepage.fc77d24bda060ee99b628aa367e1c1ce.js
431.09999998705
498.69199999375
38689
109556
200
application/javascript
Script
https://d3t13abgv0q40.cloudfront.net/mp-public/js/tabber.dc082aaa23a1516b0562120260377efb.js
431.50000000605
489.01899997145
1883
3708
200
application/javascript
Script
https://use.typekit.net/mgm1yel.js
431.60899996292
609.95000001276
7917
19632
200
text/javascript
Script
https://memphisparent.com/downloads/8808/download/campexpo-4c-1_2_orig.png?cb=8e5d081e4ac87e41a8580b4a4ef1e64d
367.79399996158
452.84799998626
97082
96903
200
image/png
Image
https://mc.us9.list-manage.com/subscribe/form-settings?u=85449e128102bdd74bde231b1&id=405705bcf5&u=85449e128102bdd74bde231b1&id=405705bcf5&c=dojo_request_script_callbacks.dojo_request_script0
431.93600000814
1059.4859999837
2372
1656
200
application/json
Script
https://d3t13abgv0q40.cloudfront.net/mp-public/images/vibrant/social-media-sprite.e239cef267e21c940890ac17e37e5ce1.png
446.99699996272
503.44100000802
3155
2617
200
image/png
Image
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/mp-social-media-sprite.png
447.67899997532
506.01399998413
4027
3848
200
image/png
Image
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/mp-icon-blue-white.svg
448.50299996324
466.29700000631
1101
1573
200
image/svg+xml
Image
https://www.google-analytics.com/collect?v=1&_v=j82&a=943207377&t=pageview&_s=1&dl=https%3A%2F%2Fmemphisparent.com%2F&ul=en-us&de=UTF-8&dt=Memphis%20Parent%20-%20Memphis%2C%20TN&sd=24-bit&sr=800x600&vp=1350x940&je=0&_u=IGBAgEAB~&jid=878944854&gjid=539131481&cid=2002872564.1589322701&tid=UA-381191-7&_gid=663105409.1589322701&z=540371113
474.34399998747
477.659999975
643
35
200
image/gif
Image
https://stats.g.doubleclick.net/r/collect?t=dc&aip=1&_r=3&v=1&_v=j82&tid=UA-381191-7&cid=2002872564.1589322701&jid=878944854&gjid=539131481&_gid=663105409.1589322701&_u=IGBAgEAB~&z=120361255
474.43699999712
478.55499997968
703
35
200
image/gif
Image
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2020051103.js
485.89999997057
496.64099997608
90671
250148
200
text/javascript
Script
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/Camps.jpg
559.83300000662
636.8669999647
314924
314743
200
image/jpeg
Image
https://memphisparent.com/downloads/66/download/mp-logo-blue.svg
600.32099997625
807.95099999523
401
0
302
text/html
https://memphisparent.com/downloads/9503/download/Screen%20Shot%202020-05-01%20at%2012.06.25%20PM.png?cb=01f9d2da25d7ad1de8686d52231fbf5b
600.98200000357
620.45799999032
108910
108729
200
image/jpeg
Image
https://securepubads.g.doubleclick.net/gampad/ads?gdfp_req=1&pvsid=3902196319705731&correlator=629381100191894&output=ldjh&impl=fifs&eid=21066032%2C21066152%2C21065393%2C21066084%2C21066153%2C44716867&vrg=2020051103&guci=2.2.0.0.2.2.0.0&sc=1&sfv=1-0-37&ecs=20200512&iu_parts=1029108%2Cmp_mpu_right%2Cmp_leaderboard_nav%2Cmp_leaderboard_top%2Cmp_leaderboard_bottom%2Cmp_wallpaper_right%2Cmp_wallpaper_left&enc_prev_ius=0%2F1%2C0%2F2%2C0%2F3%2C0%2F4%2C0%2F5%2C0%2F6&prev_iu_szs=300x250%7C300x600%2C970x90%7C970x250%2C970x90%7C970x250%2C970x90%7C970x250%2C160x600%2C160x600&cust_params=tag%3D%26type%3Dhomepage%26instance%3Dmemphisparent%26section%3D%2540top&cookie_enabled=1&bc=31&abxe=1&lmt=1589322701&dt=1589322701540&dlt=1589322701065&idt=441&frm=20&biw=1350&bih=940&oid=3&adxs=-12245933%2C190%2C-12245933%2C190%2C1230%2C-40&adys=-12245933%2C275%2C-12245933%2C4499%2C234%2C234&adks=2990876550%2C2943190933%2C2680244890%2C205710465%2C2828331603%2C1279386784&ucis=1%7C2%7C3%7C4%7C5%7C6&ifi=1&u_tz=-420&u_his=2&u_h=600&u_w=800&u_ah=600&u_aw=800&u_cd=24&u_sd=1&flash=0&url=https%3A%2F%2Fmemphisparent.com%2F&dssz=34&icsg=33472&std=0&vis=1&dmc=8&scr_x=0&scr_y=0&psz=1036x0%7C1350x4887%7C0x0%7C1080x90%7C1350x4887%7C1350x4887&msz=300x282%7C970x90%7C0x0%7C970x90%7C160x-1%7C160x-1&ga_vid=2002872564.1589322701&ga_sid=1589322702&ga_hid=943207377&fws=132%2C4%2C132%2C4%2C516%2C516&ohw=1350%2C970%2C1350%2C970%2C1350%2C1350
752.13099998655
857.96399996616
1442
2489
200
text/plain
XHR
https://tpc.googlesyndication.com/safeframe/1-0-37/html/container.html
754.65199997416
758.90899996739
3619
0
200
text/html
Other
https://securepubads.g.doubleclick.net/gampad/ads?gdfp_req=1&pvsid=3902196319705731&correlator=629381100191894&output=ldjh&impl=fifs&eid=21066032%2C21066152%2C21065393%2C21066084%2C21066153%2C44716867&vrg=2020051103&guci=2.2.0.0.2.2.0.0&sc=1&sfv=1-0-37&ecs=20200512&iu_parts=1029108%2Cmp_mpu_right_2&enc_prev_ius=%2F0%2F1&prev_iu_szs=300x250&cust_params=tag%3D%26type%3Dhomepage%26instance%3Dmemphisparent%26section%3D%2540top&cookie_enabled=1&bc=31&abxe=1&lmt=1589322701&dt=1589322701581&dlt=1589322701065&idt=441&frm=20&biw=1350&bih=940&oid=3&adxs=794&adys=820&adks=2537019966&ucis=7&ifi=2&u_tz=-420&u_his=2&u_h=600&u_w=800&u_ah=600&u_aw=800&u_cd=24&u_sd=1&flash=0&url=https%3A%2F%2Fmemphisparent.com%2F&dssz=34&icsg=33472&std=0&vis=1&dmc=8&scr_x=0&scr_y=0&psz=499x340&msz=300x-1&ga_vid=2002872564.1589322701&ga_sid=1589322702&ga_hid=943207377&fws=4&ohw=1036
768.25799996732
830.10999998078
1288
413
200
text/plain
XHR
https://securepubads.g.doubleclick.net/gampad/ads?gdfp_req=1&pvsid=3902196319705731&correlator=629381100191894&output=ldjh&impl=fifs&eid=21066032%2C21066152%2C21065393%2C21066084%2C21066153%2C44716867&vrg=2020051103&guci=2.2.0.0.2.2.0.0&sc=1&sfv=1-0-37&ecs=20200512&iu_parts=1029108%2Cmp_mpu_right_3&enc_prev_ius=%2F0%2F1&prev_iu_szs=300x250&cust_params=tag%3D%26type%3Dhomepage%26instance%3Dmemphisparent%26section%3D%2540top&cookie_enabled=1&bc=31&abxe=1&lmt=1589322701&dt=1589322701594&dlt=1589322701065&idt=441&frm=20&biw=1350&bih=940&oid=3&adxs=256&adys=3858&adks=1806895758&ucis=8&ifi=3&u_tz=-420&u_his=2&u_h=600&u_w=800&u_ah=600&u_aw=800&u_cd=24&u_sd=1&flash=0&url=https%3A%2F%2Fmemphisparent.com%2F&dssz=34&icsg=33472&std=0&vis=1&dmc=8&scr_x=0&scr_y=0&psz=499x314&msz=300x-1&ga_vid=2002872564.1589322701&ga_sid=1589322702&ga_hid=943207377&fws=4&ohw=1036
782.02399995644
819.51699999627
1315
413
200
text/plain
XHR
https://securepubads.g.doubleclick.net/gampad/ads?gdfp_req=1&pvsid=3902196319705731&correlator=629381100191894&output=ldjh&impl=fifs&eid=21066032%2C21066152%2C21065393%2C21066084%2C21066153%2C44716867&vrg=2020051103&guci=2.2.0.0.2.2.0.0&sc=1&sfv=1-0-37&ecs=20200512&iu_parts=1029108%2Cmp_mpu_right_4&enc_prev_ius=%2F0%2F1&prev_iu_szs=300x250&cust_params=tag%3D%26type%3Dhomepage%26instance%3Dmemphisparent%26section%3D%2540top&cookie_enabled=1&bc=31&abxe=1&lmt=1589322701&dt=1589322701607&dlt=1589322701065&idt=441&frm=20&biw=1350&bih=940&oid=3&adxs=794&adys=3858&adks=3134652982&ucis=9&ifi=4&u_tz=-420&u_his=2&u_h=600&u_w=800&u_ah=600&u_aw=800&u_cd=24&u_sd=1&flash=0&url=https%3A%2F%2Fmemphisparent.com%2F&dssz=34&icsg=33472&std=0&vis=1&dmc=8&scr_x=0&scr_y=0&psz=499x314&msz=300x-1&ga_vid=2002872564.1589322701&ga_sid=1589322702&ga_hid=943207377&fws=4&ohw=1036
795.2069999883
847.33699995559
5907
16223
200
text/plain
XHR
https://memphisparent.com/downloads/66/download/mp-logo-blue.svg?cb=ff08769cda3c1f41559a09471938f7c2
808.19899996277
825.52600000054
2765
6865
200
image/svg+xml
Image
https://use.typekit.net/af/1da05b/0000000000000000000132df/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=n4&v=3
859.70299999462
934.03499998385
27159
26856
200
application/font-woff2
Font
https://use.typekit.net/af/32d3ee/0000000000000000000132e0/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=i4&v=3
860.48099998152
934.44699997781
26779
26476
200
application/font-woff2
Font
https://use.typekit.net/af/8f4e31/0000000000000000000132e3/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=n7&v=3
861.00400000578
877.51199997729
28027
27724
200
application/font-woff2
Font
https://use.typekit.net/af/2cd6bf/00000000000000000001008f/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=n5&v=3
861.44199996488
945.34799997928
47475
47172
200
application/font-woff2
Font
https://cdn.ampproject.org/rtv/012005012256000/amp4ads-v0.js
929.34299999615
943.01300001098
58510
209032
200
text/javascript
Script
https://cdn.ampproject.org/rtv/012005012256000/amp4ads-v0.js
931.27100000856
944.39199997578
58511
209032
200
text/javascript
Script
https://cdn.ampproject.org/rtv/012005012256000/v0/amp-analytics-0.1.js
931.46499997238
938.60599998152
31619
99949
200
text/javascript
Script
933.31399996532
933.36500000441
0
215
200
image/png
Image
https://cdn.ampproject.org/rtv/012005012256000/amp4ads-host-v0.js
935.95600000117
955.01099998364
8955
21188
200
text/javascript
Script
https://tpc.googlesyndication.com/simgad/12400003692057545596
937.99999996554
973.32699998515
86781
86144
200
image/jpeg
Image
https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjstZZV2RHKY39ubQFIjy3tJGlBafeZSG6hECka8DflhXogBTUsXTnWWA7qL3eadihCL8HkJQ01E5Zob-58xtbwYSHDmRx0sl39M0n08soZO3kHJcPqBBcky-kD1zuQUgFC5NkNxsDlL8mmXNXjUZHB_cpC3f46UNVxom6R27-J4wnAjN5dKMdutXEmEhPqtqnwYn5GtnNXQkWqHGgnDbUZ9rfmz00x6KuX8Aapu-QFhXE9UmNBzMGaBwCTslul6CvlODca25CJE&sai=AMfl-YSQCrwzs6RMWqFtXykoaoxVJSf9GKQzcG28qYL1iS3SKbXAbTApPrOTHB26vdVjYZXGhvnz5d2kRHr5tafzSJWwLhvqBfLjg6S5yhzDng&sig=Cg0ArKJSzOG-3EREE9umEAE&adurl=
938.21200000821
947.26499996614
992
0
200
image/gif
Image
https://p.typekit.net/p.gif?s=1&k=mgm1yel&ht=tk&h=memphisparent.com&f=10294.10295.10296.10879&a=4916291&js=1.19.2&app=typekit&e=js&_=1589322701798
981.17599997204
1054.4709999813
367
35
200
image/gif
Image
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/1.0/popup.js
1088.4509999887
1108.8909999817
30060
98322
200
application/javascript
Script
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/common.css
1164.6419999888
1241.7939999723
2310
5552
200
text/css
Stylesheet
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/banner.css
1165.61799997
1181.8109999876
1205
708
200
text/css
Stylesheet
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/common.css
1179.9860000028
1197.5460000103
2311
5552
200
text/css
Stylesheet
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/layout-4.css
1180.8679999667
1237.1210000128
1143
646
200
text/css
Stylesheet
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/modal.css
1183.9869999676
1200.9039999684
1114
1523
200
text/css
Stylesheet
https://memphisparent.com/api/list_sprocket/16/get_sprocket_data?offset=0&seed=0
1213.7179999845
1294.7599999607
1733
7655
200
application/json
XHR
https://memphisparent.com/api/list_sprocket/28/get_sprocket_data?offset=0&seed=0
1214.7830000031
1273.4300000011
1635
8297
200
application/json
XHR
https://memphisparent.com/api/list_sprocket/40/get_sprocket_data?offset=0&seed=0
1215.4049999663
1232.3599999654
1111
3375
200
application/json
XHR
https://memphisparent.com/api/list_sprocket/41/get_sprocket_data?offset=0&seed=0
1216.4409999968
1233.5299999686
1267
3947
200
application/json
XHR
https://pagead2.googlesyndication.com/getconfig/sodar?sv=200&tid=gpt&tv=2020051103&st=env
1225.8990000119
1232.7550000045
6738
7244
200
application/json
XHR
https://gallery.mailchimp.com/85449e128102bdd74bde231b1/images/e31e2574-0e8d-4261-a200-919a2e1426f5.jpg
1233.4479999845
1257.1089999983
112730
112264
200
image/jpeg
Image
1254.7569999588
1254.7979999799
0
37
200
image/gif
Image
https://tpc.googlesyndication.com/sodar/sodar2.js
1258.004000003
1267.0409999555
6188
14298
200
text/javascript
Script
https://tpc.googlesyndication.com/sodar/sodar2/209/runner.html
1295.2889999724
1300.4559999681
6338
14611
200
text/html
Document
https://d3t13abgv0q40.cloudfront.net/mp-public/images/vibrant/media_icons.3077992f7e26950401026b5e889de269.png
1295.9109999938
1312.0399999898
1657
1118
200
image/png
Image
https://pagead2.googlesyndication.com/bg/hoakTGSdv_jI8DI7b71Hu182_w1HnQYnfKWqXl6Cy2E.js
1339.9909999571
1343.0909999879
6540
12464
200
text/javascript
Script
https://memphisparent.com/downloads/9511/download/61126107_10214156809301081_986179741620895744_o.jpg?cb=f2b1128a763d8d40c7679ec6ff6a6971&w=1050&h=
1388.6719999718
1437.9089999711
195198
195019
200
image/jpeg
Image
https://pagead2.googlesyndication.com/pagead/gen_204?id=sodar2&v=209&t=2&li=gpt_2020051103&jk=3902196319705731&bg=!HxylHARY0SlG8OgdnUsCAAAAnVIAAAAymQGOaS-lA7zxJ7S2342RSL0obA5lX_NI8tuseKuMOPE2XUY1UfXPTmus6v976HkxCDJ934g8xaDHOdsQBL9MnJ79b_RNTHoxQFtdceHfrzHV55fGRh1AdRo5Atztl8nF-SEOmEueogCsfRTLW5NIuwr5kZWjlAm4FWQ2x-9v3M4WO77ZOmch3XwW_zVwgngYbuv0qQsFnx6kRBDMbG9A4lsSf5rQC1yQSAb7AMflhHF2N2lEdh2tOwONyUySMOJScBJlVtCHeUIAlRkK7rB-I-mdhzsUehhWTDzpa3c8SS_bMd4iBO931VD2da42F4HqgYDZMbHHnjwJtcFCSfqk96alpOGGpooSqu5KSfcp1uhsO8ofes_uI0tgukR4gRPCUcDlI_BRBzO0qvyZufVWzbv_R5hkSJAEkFiDggXbhfc7kkbIYRwXAfg6j5wvhLBcbh7WEn2nEnnTQauIrJeFlncFqYrn6b4uAF3znq7E8eLckYZ1mTSBpXST3gwXCnYFAqWfAahoeIpHyZypZMlZDFY
1567.1619999921
1573.396999971
1082
0
204
image/gif
Image
https://memphisparent.com/downloads/9499/download/Screen%20Shot%202020-05-01%20at%2012.27.21%20AM.png?cb=75bc4c8128331dd9f5d254e509fd85c8&w=185&h=
1651.0399999679
1703.107999987
51943
51765
200
image/png
Image
https://memphisparent.com/downloads/9510/download/avel-chuklanov-DUmFLtMeAbQ-unsplash.jpg?cb=37a1c800e59edb511048a86576bd1ec2&w=450&h=
1651.1649999884
1682.2340000072
23193
23014
200
image/jpeg
Image
https://memphisparent.com/downloads/9504/download/fca2020.jpg?cb=74fa11a2c7cfb4ad566e234c88c0e5b9&w=450&h=
1651.3960000011
1670.7809999934
24893
24713
200
image/jpeg
Image
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
264.856
6.087
397.095
57.309
454.762
42.081
496.901
10.962
515.444
57.803
579.998
11.285
591.306
25.522
626.529
26.803
653.392
12.508
669.047
13.033
683.255
13.3
696.851
124.058
821.806
7.585
833.08
14.589
847.701
13.984
861.715
7.496
869.273
15.091
887.382
21.503
908.912
8.004
925.005
36.92
962.264
6.086
973.16
13.883
1012.613
17.442
1030.428
35.714
1072.424
6.732
1084.044
17.627
1135.534
6.905
1143.248
65.582
1223.745
24.947
1250.302
16.7
1269.897
7.587
1287.499
6.572
1295.563
6.557
1302.484
6.98
1310.307
6.412
1316.951
7.764
1325.598
7.141
1332.782
6.331
1340.156
9.241
1366.395
20.538
1390.534
11.322
1407.729
6.686
1414.432
11.298
1434.753
13.137
1455.357
25.648
1499.561
11.327
1511.655
11.219
1523.911
10.092
1543.927
12.019
1557.044
22.105
1583.735
5.483
1670.533
6.892
2020.556
5.199
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Eliminate render-blocking resources — Potential savings of 120 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Memphisparent.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Size (Bytes) Potential Savings (Ms)
https://d3t13abgv0q40.cloudfront.net/mp-public/js/require-jquery.bbdcab34b563441ac2b91d548bf4ab20.js
40219
350
https://d3t13abgv0q40.cloudfront.net/mp-public/css/theme-vibrant.ac4c2176e34c8b7da1a656bdc49c4ce4.css
21692
270
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/screen.css
11272
110
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/embed.js
46830
350
Properly size images — Potential savings of 65 KB
Images can slow down the page's load time. Memphisparent.com should consider serving more appropriate-sized images.
URL Size (Bytes) Potential Savings (Bytes)
https://memphisparent.com/downloads/9511/download/61126107_10214156809301081_986179741620895744_o.jpg?cb=f2b1128a763d8d40c7679ec6ff6a6971&w=1050&h=
195019
66347
Defer offscreen images
Time to Interactive can be slowed down by resources on the page. Memphisparent.com should consider lazy-loading offscreen and hidden images.
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Memphisparent.com should consider minifying CSS files.
Minify JavaScript
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Memphisparent.com should consider minifying JS files.
Remove unused CSS — Potential savings of 19 KB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Memphisparent.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Size (Bytes) Potential Savings (Bytes)
https://d3t13abgv0q40.cloudfront.net/mp-public/css/theme-vibrant.ac4c2176e34c8b7da1a656bdc49c4ce4.css
21692
19854
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Server response times are low (TTFB) — Root document took 100 ms
Time to First Byte (TTFB) identifies the time at which the server sends a response.
Avoid multiple page redirects — Potential savings of 190 ms
Redirects can cause additional delays before the page can begin loading. Memphisparent.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
(Start) http://memphisparent.com/
0
https://memphisparent.com/
190
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Memphisparent.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.

Diagnostics

Avoids enormous network payloads — Total size was 1,809 KB
Large network payloads can cost users money and are linked to long load times.
URL Size (Bytes)
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/Camps.jpg
314924
https://memphisparent.com/downloads/9511/download/61126107_10214156809301081_986179741620895744_o.jpg?cb=f2b1128a763d8d40c7679ec6ff6a6971&w=1050&h=
195198
https://gallery.mailchimp.com/85449e128102bdd74bde231b1/images/e31e2574-0e8d-4261-a200-919a2e1426f5.jpg
112730
https://memphisparent.com/downloads/9503/download/Screen%20Shot%202020-05-01%20at%2012.06.25%20PM.png?cb=01f9d2da25d7ad1de8686d52231fbf5b
108910
https://d3t13abgv0q40.cloudfront.net/mp-public/js/mp.d17656d3fb93453f37bef20c72e8a1c9.js
102346
https://memphisparent.com/downloads/8808/download/campexpo-4c-1_2_orig.png?cb=8e5d081e4ac87e41a8580b4a4ef1e64d
97082
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2020051103.js
90671
https://tpc.googlesyndication.com/simgad/12400003692057545596
86781
https://cdn.ampproject.org/rtv/012005012256000/amp4ads-v0.js
58511
https://cdn.ampproject.org/rtv/012005012256000/amp4ads-v0.js
58510
Avoid chaining critical requests — 4 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Memphisparent.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures — 8 user timings
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Name Type Start Time (Ms) Duration (Ms)
is
Mark
1023.05
dr
Mark
1025.011
ol
Mark
1025.152
visible
Mark
1034.942
ofv
Mark
1035.011
mbv
Mark
1043.626
e_is
Mark
1043.788
pc
Mark
1114.26
JavaScript execution time — 0.6 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
Other
601.159
209.541
1.391
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2020051103.js
147.884
126.324
7.244
https://d3t13abgv0q40.cloudfront.net/mp-public/js/mp.d17656d3fb93453f37bef20c72e8a1c9.js
97.812
87.49
9.11
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/embed.js
87.465
79
4.036
https://cdn.ampproject.org/rtv/012005012256000/amp4ads-v0.js
73.24
66.312
5.462
Minimizes main-thread work — 1.2 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
717.088
Style & Layout
157.756
Other
151.309
Rendering
87.135
Script Parsing & Compilation
60.853
Parse HTML & CSS
42.32
Garbage Collection
23.425
Keep request counts low and transfer sizes small — 69 requests • 1,809 KB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
69
1852234
Image
22
1034340
Script
19
602872
Font
4
129440
Stylesheet
7
41047
Other
15
27975
Document
2
16560
Media
0
0
Third-party
47
996488
Minimize third-party usage — Third-party code blocked the main thread for 50 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Size (Bytes) Main-Thread Blocking Time (Ms)
235212
50.021
200075
0
157595
0
137724
0
19718
0

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.

Opportunities

Efficiently encode images — Potential savings of 329 KB
Unoptimized images can consume more cellular data than what is necessary.
URL Size (Bytes) Potential Savings (Bytes)
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/Camps.jpg
314743
218637
https://gallery.mailchimp.com/85449e128102bdd74bde231b1/images/e31e2574-0e8d-4261-a200-919a2e1426f5.jpg
112264
66775
https://tpc.googlesyndication.com/simgad/12400003692057545596
86144
51015
Serve images in next-gen formats — Potential savings of 633 KB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Size (Bytes) Potential Savings (Bytes)
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/Camps.jpg
314743
258175
https://gallery.mailchimp.com/85449e128102bdd74bde231b1/images/e31e2574-0e8d-4261-a200-919a2e1426f5.jpg
112264
89984
https://memphisparent.com/downloads/8808/download/campexpo-4c-1_2_orig.png?cb=8e5d081e4ac87e41a8580b4a4ef1e64d
96903
67161
https://tpc.googlesyndication.com/simgad/12400003692057545596
86144
66496
https://memphisparent.com/downloads/9511/download/61126107_10214156809301081_986179741620895744_o.jpg?cb=f2b1128a763d8d40c7679ec6ff6a6971&w=1050&h=
195019
65415
https://memphisparent.com/downloads/9499/download/Screen%20Shot%202020-05-01%20at%2012.27.21%20AM.png?cb=75bc4c8128331dd9f5d254e509fd85c8&w=185&h=
51765
48261
https://memphisparent.com/downloads/9503/download/Screen%20Shot%202020-05-01%20at%2012.06.25%20PM.png?cb=01f9d2da25d7ad1de8686d52231fbf5b
108729
44567
https://memphisparent.com/downloads/9504/download/fca2020.jpg?cb=74fa11a2c7cfb4ad566e234c88c0e5b9&w=450&h=
24713
8571

Diagnostics

Avoid an excessive DOM size — 840 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
840
Maximum DOM Depth
21
Maximum Child Elements
11

Diagnostics

Serve static assets with an efficient cache policy — 12 resources found
Memphisparent.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Size (Bytes)
https://gallery.mailchimp.com/85449e128102bdd74bde231b1/images/e31e2574-0e8d-4261-a200-919a2e1426f5.jpg
0
112730
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/embed.js
0
46830
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/1.0/popup.js
0
30060
https://mc.us9.list-manage.com/subscribe/form-settings?u=85449e128102bdd74bde231b1&id=405705bcf5&u=85449e128102bdd74bde231b1&id=405705bcf5&c=dojo_request_script_callbacks.dojo_request_script0
300000
2372
https://use.typekit.net/mgm1yel.js
600000
7917
https://www.google-analytics.com/analytics.js
7200000
19075
https://p.typekit.net/p.gif?s=1&k=mgm1yel&ht=tk&h=memphisparent.com&f=10294.10295.10296.10879&a=4916291&js=1.19.2&app=typekit&e=js&_=1589322701798
604800000
367
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/common.css
2592000000
2311
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/common.css
2592000000
2310
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/banner.css
2592000000
1205
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/layout-4.css
2592000000
1143
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/modal.css
2592000000
1114
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://use.typekit.net/af/1da05b/0000000000000000000132df/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=n4&v=3
74.331999989226
https://use.typekit.net/af/32d3ee/0000000000000000000132e0/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=i4&v=3
73.96599999629
https://use.typekit.net/af/8f4e31/0000000000000000000132e3/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=n7&v=3
16.507999971509
https://use.typekit.net/af/2cd6bf/00000000000000000001008f/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=n5&v=3
83.906000014395
77

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of memphisparent.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.

Audio and video

`<audio>` elements contain a `<track>` element with `[kind="captions"]`
Memphisparent.com may provide assistance to deaf or hearing-impaired users with captions on audio elements.
`<video>` elements contain a `<track>` element with `[kind="captions"]`
Memphisparent.com may provide assistance to deaf or hearing-impaired users with captions on videos.
`<video>` elements contain a `<track>` element with `[kind="description"]`
Memphisparent.com may provide relevant information that dialogue cannot, by using audio descriptions.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>` or `<template>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Presentational `<table>` elements avoid using `<th>`, `<caption>` or the `[summary]` attribute.
It is advised to not include data elements in tables which are used for layout purposes, as it may create confusion for screen reader and other assistive technology users.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Best practices

`[id]` attributes on the page are unique
It is advised to keep all id attributes unique in order to prevent instances from being overlooked by screen readers and other assistive technologies.
The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Contrast

Names and labels

`<frame>` or `<iframe>` elements do not have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Failing Elements
Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
Form elements do not have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Failing Elements

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
Headings don't skip levels
Ensure that headings create an outline for the page and that heading levels are not skipped.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
69

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that memphisparent.com should incorporate. This includes practices such as protecting pages with HTTPS.

Other

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
1.10.0
jQuery (Fast path)
Dojo
1.10.4 (f4fef70)
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
No browser errors logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.

Other

Does not use HTTPS — 2 insecure requests found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://memphisparent.com/
http://memphisparent.metropublisher.net/downloads/66/download/mp-logo-blue.svg
Uses `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
URL Location
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2020051103.js
line: 5
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/1.0/popup.js
line: 1
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Includes front-end JavaScript libraries with known security vulnerabilities — 4 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
2
Medium
2
Medium
91

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for memphisparent.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of memphisparent.com on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
50

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of memphisparent.com. This includes details about web app manifests.

Fast and reliable

Page load is fast enough on mobile networks
Ensure that the page loads fast enough over a cellular network, to ensure good mobile user experience.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Sets a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of memphisparent.com on mobile screens.
Contains some content when JavaScript is not available
Apps should display alternative content for when JavaScript is disabled.

Fast and reliable

Current page does not respond with a 200 when offline
In order for Progressive Web Apps to be made available offline, ensure that the app is using a service worker.
`start_url` does not respond with a 200 when offline
Consider using a service worker for Progressive Web Apps to ensure greater reliability for the user, in the case of poor network conditions.

Installable

Does not use HTTPS — 2 insecure requests found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://memphisparent.com/
http://memphisparent.metropublisher.net/downloads/66/download/mp-logo-blue.svg
Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Web app manifest does not meet the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
View Data

PWA Optimized

Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not provide a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 70
Performance 60
Accessibility 77
Best Practices 69
SEO 91
Progressive Web App 52
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://memphisparent.com
Updated: 12th May, 2020

2.05 seconds
First Contentful Paint (FCP)
46%
44%
10%

0.16 seconds
First Input Delay (FID)
94%
3%
3%

Simulate loading on mobile
60

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for memphisparent.com. This includes details about optimizing page load times which can result in a better user experience.

Other

Estimated Input Latency — 60 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive memphisparent.com as laggy when the latency is higher than 0.05 seconds.
Network Requests
Below is a list of network requests that were made during page load.
URL Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://memphisparent.com/
0
16.348000001017
324
0
301
text/html
https://memphisparent.com/
16.821000001073
48.853000000236
10222
57427
200
text/html
Document
https://d3t13abgv0q40.cloudfront.net/mp-public/js/require-jquery.bbdcab34b563441ac2b91d548bf4ab20.js
65.105000001495
91.365000000224
40218
113151
200
application/javascript
Script
https://d3t13abgv0q40.cloudfront.net/mp-public/css/theme-vibrant.ac4c2176e34c8b7da1a656bdc49c4ce4.css
66.063999998732
92.633000000205
21657
101200
200
text/css
Stylesheet
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/screen.css
66.492999998445
90.363999999681
11272
83450
200
text/css
Stylesheet
https://d3t13abgv0q40.cloudfront.net/mp-public/js/mp.d17656d3fb93453f37bef20c72e8a1c9.js
66.627000000153
111.22400000022
102436
309709
200
application/javascript
Script
https://www.google-analytics.com/analytics.js
67.649000000529
72.395999999571
19103
45892
200
text/javascript
Script
https://www.googletagservices.com/tag/js/gpt.js
78.151999998227
95.616999999038
16164
44997
200
text/javascript
Script
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/embed.js
67.921000001661
89.461999999912
46839
130785
200
application/javascript
Script
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/mp-logo-blue-white.svg
99.806999998691
121.53599999874
2194
8869
200
image/svg+xml
Image
https://memphisparent.com/downloads/8808/download/campexpo-4c-1_2_orig.png
165.60100000061
238.21600000156
374
0
302
text/html
https://memphisparent.com/downloads/9503/download/Screen%20Shot%202020-05-01%20at%2012.06.25%20PM.png
165.7320000013
237.11199999889
416
0
302
text/html
http://memphisparent.metropublisher.net/downloads/66/download/mp-logo-blue.svg
165.87599999912
237.47300000105
378
0
301
text/html
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/footer.js
166.43199999817
183.99599999975
730
1648
200
application/javascript
Script
https://d3t13abgv0q40.cloudfront.net/mp-public/js/list_sprocket.0bf24c4a4d0eb3ebb7e4202cc0c405c4.js
166.66299999997
237.04599999837
36156
100703
200
application/javascript
Script
https://d3t13abgv0q40.cloudfront.net/mp-public/js/homepage.fc77d24bda060ee99b628aa367e1c1ce.js
166.97199999908
265.27999999962
38628
109556
200
application/javascript
Script
https://d3t13abgv0q40.cloudfront.net/mp-public/js/tabber.dc082aaa23a1516b0562120260377efb.js
167.06200000044
186.07699999848
1888
3708
200
application/javascript
Script
https://use.typekit.net/mgm1yel.js
167.17300000164
264.03199999913
7917
19632
200
text/javascript
Script
https://mc.us9.list-manage.com/subscribe/form-settings?u=85449e128102bdd74bde231b1&id=405705bcf5&u=85449e128102bdd74bde231b1&id=405705bcf5&c=dojo_request_script_callbacks.dojo_request_script0
167.2839999992
779.4130000002
2441
1656
200
application/json
Script
https://d3t13abgv0q40.cloudfront.net/mp-public/images/vibrant/social-media-sprite.e239cef267e21c940890ac17e37e5ce1.png
184.90100000054
201.84000000154
3155
2617
200
image/png
Image
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/mp-social-media-sprite.png
185.7940000009
205.47599999918
4027
3848
200
image/png
Image
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/burger-menu.png
186.91699999908
226.28700000132
1312
1133
200
image/png
Image
https://www.google-analytics.com/collect?v=1&_v=j82&a=179928481&t=pageview&_s=1&dl=https%3A%2F%2Fmemphisparent.com%2F&ul=en-us&de=UTF-8&dt=Memphis%20Parent%20-%20Memphis%2C%20TN&sd=24-bit&sr=412x660&vp=412x660&je=0&_u=IGBAgEAB~&jid=619784024&gjid=368650615&cid=1392274153.1589322715&tid=UA-381191-7&_gid=147891030.1589322715&z=144798025
216.08099999867
218.97499999977
643
35
200
image/gif
Image
https://stats.g.doubleclick.net/r/collect?t=dc&aip=1&_r=3&v=1&_v=j82&tid=UA-381191-7&cid=1392274153.1589322715&jid=619784024&gjid=368650615&_gid=147891030.1589322715&_u=IGBAgEAB~&z=1142698218
216.3240000009
223.61499999897
676
35
200
image/gif
Image
https://adservice.google.com/adsid/integrator.js?domain=memphisparent.com
228.98200000054
234.08299999937
1316
109
200
application/javascript
Script
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2020051102.js
229.78900000089
246.05900000097
91125
250242
200
text/javascript
Script
https://memphisparent.com/downloads/9503/download/Screen%20Shot%202020-05-01%20at%2012.06.25%20PM.png?cb=01f9d2da25d7ad1de8686d52231fbf5b
237.68700000073
292.36300000048
108910
108729
200
image/jpeg
Image
https://memphisparent.com/downloads/66/download/mp-logo-blue.svg
237.889
336.54300000126
364
0
302
text/html
https://memphisparent.com/downloads/8808/download/campexpo-4c-1_2_orig.png?cb=8e5d081e4ac87e41a8580b4a4ef1e64d
238.53500000041
282.08900000027
97082
96903
200
image/png
Image
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/Camps.jpg
243.5149999983
356.40499999863
314925
314743
200
image/jpeg
Image
https://memphisparent.com/downloads/66/download/mp-logo-blue.svg?cb=ff08769cda3c1f41559a09471938f7c2
336.95599999919
353.68300000118
2765
6865
200
image/svg+xml
Image
https://securepubads.g.doubleclick.net/gampad/ads?gdfp_req=1&pvsid=4334990442863830&correlator=2415501854577383&output=ldjh&impl=fifs&adsid=NT&eid=21066150%2C21062832%2C21065516&vrg=2020051102&guci=2.2.0.0.2.2.0.0&sc=1&sfv=1-0-37&ecs=20200512&iu_parts=1029108%2Cmp_mpu_right%2Cmp_leaderboard_nav%2Cmp_leaderboard_top%2Cmp_leaderboard_bottom&enc_prev_ius=0%2F1%2C0%2F2%2C0%2F3%2C0%2F4&prev_iu_szs=300x250%7C300x600%2C320x50%7C300x50%2C320x50%7C300x50%2C320x50%7C300x50&cust_params=tag%3D%26type%3Dhomepage%26instance%3Dmemphisparent%26section%3D%2540top&cookie_enabled=1&bc=31&abxe=1&lmt=1589322715&dt=1589322715514&dlt=1589322715167&idt=316&frm=20&biw=412&bih=660&oid=3&adxs=-12245933%2C46%2C-12245933%2C8&adys=-12245933%2C328%2C-12245933%2C8864&adks=2990876550%2C3822911514%2C2873816909%2C755694413&ucis=1%7C2%7C3%7C4&ifi=1&u_tz=-420&u_his=2&u_h=660&u_w=412&u_ah=660&u_aw=412&u_cd=24&u_sd=2.625&flash=0&url=https%3A%2F%2Fmemphisparent.com%2F&dssz=35&icsg=133824&std=0&vis=1&dmc=8&scr_x=0&scr_y=0&psz=379x0%7C412x9258%7C0x0%7C395x50&msz=300x282%7C412x50%7C0x0%7C395x50&ga_vid=1392274153.1589322715&ga_sid=1589322716&ga_hid=179928481&fws=132%2C4%2C132%2C4&ohw=412%2C412%2C412%2C395
425.83699999886
475.27500000069
1362
1658
200
text/plain
XHR
https://tpc.googlesyndication.com/safeframe/1-0-37/html/container.html
427.88500000097
432.92799999836
3619
0
200
text/html
Other
https://securepubads.g.doubleclick.net/gampad/ads?gdfp_req=1&pvsid=4334990442863830&correlator=2415501854577383&output=ldjh&impl=fifs&adsid=NT&eid=21066150%2C21062832%2C21065516&vrg=2020051102&guci=2.2.0.0.2.2.0.0&sc=1&sfv=1-0-37&ecs=20200512&iu_parts=1029108%2Cmp_mpu_right_2&enc_prev_ius=%2F0%2F1&prev_iu_szs=300x250&cust_params=tag%3D%26type%3Dhomepage%26instance%3Dmemphisparent%26section%3D%2540top&cookie_enabled=1&bc=31&abxe=1&lmt=1589322715&dt=1589322715544&dlt=1589322715167&idt=316&frm=20&biw=412&bih=660&oid=3&adxs=56&adys=1374&adks=2537019966&ucis=5&ifi=2&u_tz=-420&u_his=2&u_h=660&u_w=412&u_ah=660&u_aw=412&u_cd=24&u_sd=2.625&flash=0&url=https%3A%2F%2Fmemphisparent.com%2F&dssz=35&icsg=133824&std=0&vis=1&dmc=8&scr_x=0&scr_y=0&psz=379x340&msz=300x-1&ga_vid=1392274153.1589322715&ga_sid=1589322716&ga_hid=179928481&fws=4&ohw=379
438.40099999943
480.51000000123
1288
413
200
text/plain
XHR
https://securepubads.g.doubleclick.net/gampad/ads?gdfp_req=1&pvsid=4334990442863830&correlator=2415501854577383&output=ldjh&impl=fifs&adsid=NT&eid=21066150%2C21062832%2C21065516&vrg=2020051102&guci=2.2.0.0.2.2.0.0&sc=1&sfv=1-0-37&ecs=20200512&iu_parts=1029108%2Cmp_mpu_right_3&enc_prev_ius=%2F0%2F1&prev_iu_szs=300x250&cust_params=tag%3D%26type%3Dhomepage%26instance%3Dmemphisparent%26section%3D%2540top&cookie_enabled=1&bc=31&abxe=1&lmt=1589322715&dt=1589322715553&dlt=1589322715167&idt=316&frm=20&biw=412&bih=660&oid=3&adxs=56&adys=7922&adks=1806895758&ucis=6&ifi=3&u_tz=-420&u_his=2&u_h=660&u_w=412&u_ah=660&u_aw=412&u_cd=24&u_sd=2.625&flash=0&url=https%3A%2F%2Fmemphisparent.com%2F&dssz=35&icsg=133824&std=0&vis=1&dmc=8&scr_x=0&scr_y=0&psz=379x315&msz=300x-1&ga_vid=1392274153.1589322715&ga_sid=1589322716&ga_hid=179928481&fws=4&ohw=379
447.64900000155
494.46700000044
5900
16226
200
text/plain
XHR
https://securepubads.g.doubleclick.net/gampad/ads?gdfp_req=1&pvsid=4334990442863830&correlator=2415501854577383&output=ldjh&impl=fifs&adsid=NT&eid=21066150%2C21062832%2C21065516&vrg=2020051102&guci=2.2.0.0.2.2.0.0&sc=1&sfv=1-0-37&ecs=20200512&iu_parts=1029108%2Cmp_mpu_right_4&enc_prev_ius=%2F0%2F1&prev_iu_szs=300x250&cust_params=tag%3D%26type%3Dhomepage%26instance%3Dmemphisparent%26section%3D%2540top&cookie_enabled=1&bc=31&abxe=1&lmt=1589322715&dt=1589322715562&dlt=1589322715167&idt=316&frm=20&biw=412&bih=660&oid=3&adxs=56&adys=8005&adks=3134652982&ucis=7&ifi=4&u_tz=-420&u_his=2&u_h=660&u_w=412&u_ah=660&u_aw=412&u_cd=24&u_sd=2.625&flash=0&url=https%3A%2F%2Fmemphisparent.com%2F&dssz=35&icsg=133824&std=0&vis=1&dmc=8&scr_x=0&scr_y=0&psz=379x315&msz=300x-1&ga_vid=1392274153.1589322715&ga_sid=1589322716&ga_hid=179928481&fws=4&ohw=379
455.93000000008
493.8570000013
1289
413
200
text/plain
XHR
https://use.typekit.net/af/1da05b/0000000000000000000132df/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=n4&v=3
490.17599999934
564.90599999961
27159
26856
200
application/font-woff2
Font
https://use.typekit.net/af/32d3ee/0000000000000000000132e0/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=i4&v=3
490.51300000065
591.35400000014
26779
26476
200
application/font-woff2
Font
https://use.typekit.net/af/8f4e31/0000000000000000000132e3/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=n7&v=3
490.85700000069
592.30699999898
28027
27724
200
application/font-woff2
Font
https://use.typekit.net/af/2cd6bf/00000000000000000001008f/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=n5&v=3
491.1890000003
508.75200000155
47475
47172
200
application/font-woff2
Font
https://cdn.ampproject.org/rtv/012005012256000/amp4ads-v0.js
557.1749999981
565.67400000131
58510
209032
200
text/javascript
Script
https://cdn.ampproject.org/rtv/012005012256000/amp4ads-v0.js
558.72399999862
568.43600000138
58538
209032
200
text/javascript
Script
https://cdn.ampproject.org/rtv/012005012256000/v0/amp-analytics-0.1.js
558.87799999982
564.12300000011
31592
99949
200
text/javascript
Script
560.62100000054
560.66799999826
0
213
200
image/png
Image
https://cdn.ampproject.org/rtv/012005012256000/amp4ads-host-v0.js
562.80799999877
569.05499999993
8928
21188
200
text/javascript
Script
https://tpc.googlesyndication.com/simgad/12400003692057545596
565.26999999915
573.2820000012
86781
86144
200
image/jpeg
Image
https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjsuSqLjukvUEYpCH1R08PXDROxPj-ArEDZAMvXI7g6nnKC5vD4T8bLoObMAGV3-mnUDD4QrTjDaO58syRlpk1Dd0-U0_kHCpmMQJrcqJvThGlGcVDHWaF9SWRBt0s_y6VsBlS4QHJkAmdmVlqmoA3DgGb3KMacBx38OgGdwoUzy1Vyc9MDSihCNndimdk7M1sdLaQM2daENojdQ2EaYlWbmMUjku_UsMJVuaOZzzyJ_Iam2Gckz2qoa4wtwVEzb3zM7nXbGw-kNqMg&sai=AMfl-YRzdcPKFcQxe9B78-abNsz2dGAB86Dvb_5bdQsnA54SxPrbWJ8AwHzxaR6Il-zlNvPUW7z4Mv5SL7xDELcB2KyVP4oPqoKqj5IMUdPmMw&sig=Cg0ArKJSzIrNvPyKXvoQEAE&adurl=
566.28600000113
574.80099999884
992
0
200
image/gif
Image
https://p.typekit.net/p.gif?s=1&k=mgm1yel&ht=tk&h=memphisparent.com&f=10294.10295.10296.10879&a=4916291&js=1.19.2&app=typekit&e=js&_=1589322715730
620.03700000059
703.8930000017
367
35
200
image/gif
Image
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/1.0/popup.js
782.32600000047
803.5549999986
29991
98322
200
application/javascript
Script
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/common.css
861.29499999879
879.27299999865
2306
5552
200
text/css
Stylesheet
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/banner.css
862.05699999846
918.68600000089
1204
708
200
text/css
Stylesheet
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/common.css
874.58400000105
895.23900000131
2306
5552
200
text/css
Stylesheet
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/layout-4.css
875.2229999991
992.42199999935
1141
646
200
text/css
Stylesheet
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/modal.css
878.43499999872
894.74999999948
1114
1523
200
text/css
Stylesheet
https://memphisparent.com/api/list_sprocket/16/get_sprocket_data?offset=0&seed=0
908.51900000052
929.31999999928
1714
7655
200
application/json
XHR
https://memphisparent.com/api/list_sprocket/28/get_sprocket_data?offset=0&seed=0
909.59400000065
925.50299999857
1634
8297
200
application/json
XHR
https://memphisparent.com/api/list_sprocket/40/get_sprocket_data?offset=0&seed=0
910.23199999836
926.2000000017
1110
3375
200
application/json
XHR
https://memphisparent.com/api/list_sprocket/41/get_sprocket_data?offset=0&seed=0
911.14400000151
969.05300000071
1267
3947
200
application/json
XHR
https://pagead2.googlesyndication.com/getconfig/sodar?sv=200&tid=gpt&tv=2020051102&st=env
919.82899999857
926.84899999949
6410
6883
200
application/json
XHR
https://gallery.mailchimp.com/85449e128102bdd74bde231b1/images/e31e2574-0e8d-4261-a200-919a2e1426f5.jpg
930.6800000013
951.01399999839
112730
112264
200
image/jpeg
Image
943.5510000003
943.58400000056
0
37
200
image/gif
Image
https://tpc.googlesyndication.com/sodar/sodar2.js
948.97100000162
966.62300000025
6070
14298
200
text/javascript
Script
https://d3t13abgv0q40.cloudfront.net/mp-public/images/vibrant/media_icons.3077992f7e26950401026b5e889de269.png
957.47599999959
1013.6039999998
1657
1118
200
image/png
Image
https://tpc.googlesyndication.com/sodar/sodar2/209/runner.html
978.66399999839
985.13000000094
6365
14611
200
text/html
Document
https://pagead2.googlesyndication.com/bg/hoakTGSdv_jI8DI7b71Hu182_w1HnQYnfKWqXl6Cy2E.js
1004.1500000007
1007.2990000008
6540
12464
200
text/javascript
Script
https://pagead2.googlesyndication.com/pagead/gen_204?id=sodar2&v=209&t=2&li=gpt_2020051102&jk=4334990442863830&bg=!19Sl1MxY6FU3q0vZlwACAAAAYFIAAAARmQGAEMhAHeQryPeENyAUcnGlop7bP9AJ3l08IHRwUX3GZBLGdQ62t5m-U0HhgXHYxdHw4oOdlJ7iCfd6D3V30J1LGmE9RTroVRKhdXfrdNYVxB-tfX_0kFYdMb9oBbfHoInIqSvHCuYJIIMv21JJ-mprMMWzIlM9ofdcL50BdC5N82BkYErodq4xsqbaBtRLPC1jmgvE8kXMbvV-0OWHk4fKeLteOVXzQ3ZBPlx4FTmmcU_QgDKqvU8Z0L27SFZnfb_RBeifyZH-9d7Jfzrn52bGKlP8xQm8iJvlg45fVod5lA3QK4INgR-MEpd9HtZxmBRaooxszC-68-OCHuNbYuxCaSTqNsGE7375LhOZmENHbPA1T7wv8M518NWxodGrHNdAZq0QbAJ4TCLL-qU4_sF9e_7ZPGiXw_mOeA9p2JuUSXmU8CXSwNoYn20phEofiZmoblG7059W7bAjHpiWcOjTIyH1Lks5neZ9TuYm_iqYvzYETfUxO9fMx2lWFVYvVg12
1138.4700000017
1142.9390000012
1082
0
204
image/gif
Image
https://memphisparent.com/downloads/9511/download/61126107_10214156809301081_986179741620895744_o.jpg?cb=f2b1128a763d8d40c7679ec6ff6a6971&w=1050&h=
1251.7149999985
1308.5600000013
195198
195019
200
image/jpeg
Image
https://memphisparent.com/downloads/9499/download/Screen%20Shot%202020-05-01%20at%2012.27.21%20AM.png?cb=75bc4c8128331dd9f5d254e509fd85c8&w=185&h=
1963.5930000004
2005.5539999994
51943
51765
200
image/png
Image
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
79.331
7.97
91.091
5.862
127.449
67.092
200.705
42.992
243.762
13.114
268.699
7.595
279.987
58.116
339.981
16.584
356.596
6.49
367.551
7.809
375.526
11.443
389.062
96.481
490.504
10.943
501.477
5.104
509.627
9.292
519.23
14.909
535.461
16.233
551.733
7.262
563.2
30.473
599.259
11.698
631.573
13.911
647.247
27.604
681.1
5.491
688.69
13.559
743.726
7.395
835.049
72.35
923.407
24.6
950.535
12.181
963.127
8.163
976.424
6.054
982.511
10.646
1000.457
5.56
1013.675
6.519
1035.171
15.504
1052.609
10.98
1063.659
9.02
1074.793
10.756
1092.064
9.906
1106.951
11.335
1119.332
13.007
1133.378
12.866
1151.22
11.915
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Properly size images
Images can slow down the page's load time. Memphisparent.com should consider serving more appropriate-sized images.
Defer offscreen images — Potential savings of 307 KB
Time to Interactive can be slowed down by resources on the page. Memphisparent.com should consider lazy-loading offscreen and hidden images.
URL Size (Bytes) Potential Savings (Bytes)
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/Camps.jpg
314743
314743
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Memphisparent.com should consider minifying CSS files.
Minify JavaScript
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Memphisparent.com should consider minifying JS files.
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Server response times are low (TTFB) — Root document took 30 ms
Time to First Byte (TTFB) identifies the time at which the server sends a response.
Avoid multiple page redirects — Potential savings of 630 ms
Redirects can cause additional delays before the page can begin loading. Memphisparent.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
(Start) http://memphisparent.com/
0
https://memphisparent.com/
630
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Memphisparent.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.

Diagnostics

Avoids enormous network payloads — Total size was 1,764 KB
Large network payloads can cost users money and are linked to long load times.
URL Size (Bytes)
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/Camps.jpg
314925
https://memphisparent.com/downloads/9511/download/61126107_10214156809301081_986179741620895744_o.jpg?cb=f2b1128a763d8d40c7679ec6ff6a6971&w=1050&h=
195198
https://gallery.mailchimp.com/85449e128102bdd74bde231b1/images/e31e2574-0e8d-4261-a200-919a2e1426f5.jpg
112730
https://memphisparent.com/downloads/9503/download/Screen%20Shot%202020-05-01%20at%2012.06.25%20PM.png?cb=01f9d2da25d7ad1de8686d52231fbf5b
108910
https://d3t13abgv0q40.cloudfront.net/mp-public/js/mp.d17656d3fb93453f37bef20c72e8a1c9.js
102436
https://memphisparent.com/downloads/8808/download/campexpo-4c-1_2_orig.png?cb=8e5d081e4ac87e41a8580b4a4ef1e64d
97082
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2020051102.js
91125
https://tpc.googlesyndication.com/simgad/12400003692057545596
86781
https://cdn.ampproject.org/rtv/012005012256000/amp4ads-v0.js
58538
https://cdn.ampproject.org/rtv/012005012256000/amp4ads-v0.js
58510
Avoid chaining critical requests — 4 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Memphisparent.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures — 8 user timings
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Name Type Start Time (Ms) Duration (Ms)
is
Mark
632.866
dr
Mark
634.157
ol
Mark
634.236
visible
Mark
641.29
ofv
Mark
641.33
mbv
Mark
647.663
e_is
Mark
647.784
pc
Mark
717.614
Keep request counts low and transfer sizes small — 68 requests • 1,764 KB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
68
1806045
Image
20
986439
Script
20
605130
Font
4
129440
Stylesheet
7
41000
Other
15
27449
Document
2
16587
Media
0
0
Third-party
48
998262

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.

Metrics

First Contentful Paint — 2.8 s
The time taken for the first image or text on the page to be rendered.
First Meaningful Paint — 2.9 s
The time taken for the primary content of the page to be rendered.
Speed Index — 3.8 s
The time taken for the page contents to be visibly populated.
Max Potential First Input Delay — 230 ms
Users could experience a delay when interacting with the page.

Other

Total Blocking Time — 480 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).
First Contentful Paint (3G) — 5722 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.

Opportunities

Remove unused CSS — Potential savings of 19 KB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Memphisparent.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Size (Bytes) Potential Savings (Bytes)
https://d3t13abgv0q40.cloudfront.net/mp-public/css/theme-vibrant.ac4c2176e34c8b7da1a656bdc49c4ce4.css
21657
19379

Diagnostics

Avoid an excessive DOM size — 838 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
838
Maximum DOM Depth
21
Maximum Child Elements
11
Reduce JavaScript execution time — 2.4 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
Other
1681.78
612.232
7.4
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2020051102.js
449.032
413.392
23.448
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/embed.js
340.504
307.264
16.088
https://d3t13abgv0q40.cloudfront.net/mp-public/js/mp.d17656d3fb93453f37bef20c72e8a1c9.js
303.072
259.928
33.848
https://cdn.ampproject.org/rtv/012005012256000/amp4ads-v0.js
228.956
207.424
17.496
https://www.google-analytics.com/analytics.js
169.268
93.008
7.464
https://d3t13abgv0q40.cloudfront.net/mp-public/js/list_sprocket.0bf24c4a4d0eb3ebb7e4202cc0c405c4.js
160.264
115.004
9.264
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/1.0/popup.js
114.164
20.056
6.6
https://d3t13abgv0q40.cloudfront.net/mp-public/js/require-jquery.bbdcab34b563441ac2b91d548bf4ab20.js
111.32
90.172
12.1
https://d3t13abgv0q40.cloudfront.net/mp-public/js/homepage.fc77d24bda060ee99b628aa367e1c1ce.js
83.54
63.532
12.24
https://memphisparent.com/
78.74
46.5
14.252
https://www.googletagservices.com/tag/js/gpt.js
51.488
45.148
6.34
Minimize main-thread work — 3.9 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
2357.076
Style & Layout
483.372
Other
476.592
Script Parsing & Compilation
205.196
Rendering
182.196
Parse HTML & CSS
148.376
Garbage Collection
41.588

Metrics

Time to Interactive — 9.6 s
The time taken for the page to become fully interactive.
First CPU Idle — 6.9 s
The time taken for the page's main thread to be quiet enough to handle input.

Opportunities

Eliminate render-blocking resources — Potential savings of 1,510 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Memphisparent.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Size (Bytes) Potential Savings (Ms)
https://d3t13abgv0q40.cloudfront.net/mp-public/js/require-jquery.bbdcab34b563441ac2b91d548bf4ab20.js
40218
1380
https://d3t13abgv0q40.cloudfront.net/mp-public/css/theme-vibrant.ac4c2176e34c8b7da1a656bdc49c4ce4.css
21657
1080
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/screen.css
11272
330
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/embed.js
46839
1380
Efficiently encode images — Potential savings of 329 KB
Unoptimized images can consume more cellular data than what is necessary.
URL Size (Bytes) Potential Savings (Bytes)
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/Camps.jpg
314743
218637
https://gallery.mailchimp.com/85449e128102bdd74bde231b1/images/e31e2574-0e8d-4261-a200-919a2e1426f5.jpg
112264
66775
https://tpc.googlesyndication.com/simgad/12400003692057545596
86144
51015
Serve images in next-gen formats — Potential savings of 625 KB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Size (Bytes) Potential Savings (Bytes)
https://memphisparent.com/api/design-03160f3f59ab8ff5924204a099eb279c/Camps.jpg
314743
258175
https://gallery.mailchimp.com/85449e128102bdd74bde231b1/images/e31e2574-0e8d-4261-a200-919a2e1426f5.jpg
112264
89984
https://memphisparent.com/downloads/8808/download/campexpo-4c-1_2_orig.png?cb=8e5d081e4ac87e41a8580b4a4ef1e64d
96903
67161
https://tpc.googlesyndication.com/simgad/12400003692057545596
86144
66496
https://memphisparent.com/downloads/9511/download/61126107_10214156809301081_986179741620895744_o.jpg?cb=f2b1128a763d8d40c7679ec6ff6a6971&w=1050&h=
195019
65415
https://memphisparent.com/downloads/9499/download/Screen%20Shot%202020-05-01%20at%2012.27.21%20AM.png?cb=75bc4c8128331dd9f5d254e509fd85c8&w=185&h=
51765
48261
https://memphisparent.com/downloads/9503/download/Screen%20Shot%202020-05-01%20at%2012.06.25%20PM.png?cb=01f9d2da25d7ad1de8686d52231fbf5b
108729
44567

Diagnostics

Serve static assets with an efficient cache policy — 12 resources found
Memphisparent.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Size (Bytes)
https://gallery.mailchimp.com/85449e128102bdd74bde231b1/images/e31e2574-0e8d-4261-a200-919a2e1426f5.jpg
0
112730
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/embed.js
0
46839
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/1.0/popup.js
0
29991
https://mc.us9.list-manage.com/subscribe/form-settings?u=85449e128102bdd74bde231b1&id=405705bcf5&u=85449e128102bdd74bde231b1&id=405705bcf5&c=dojo_request_script_callbacks.dojo_request_script0
295000
2441
https://use.typekit.net/mgm1yel.js
600000
7917
https://www.google-analytics.com/analytics.js
7200000
19103
https://p.typekit.net/p.gif?s=1&k=mgm1yel&ht=tk&h=memphisparent.com&f=10294.10295.10296.10879&a=4916291&js=1.19.2&app=typekit&e=js&_=1589322715730
604800000
367
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/common.css
2592000000
2306
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/common.css
2592000000
2306
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/banner.css
2592000000
1204
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/layout-4.css
2592000000
1141
https://downloads.mailchimp.com/css/signup-forms/popup/1.0/modal.css
2592000000
1114
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://use.typekit.net/af/1da05b/0000000000000000000132df/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=n4&v=3
74.730000000272
https://use.typekit.net/af/32d3ee/0000000000000000000132e0/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=i4&v=3
100.84099999949
https://use.typekit.net/af/8f4e31/0000000000000000000132e3/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=n7&v=3
101.44999999829
https://use.typekit.net/af/2cd6bf/00000000000000000001008f/27/l?primer=7cdcb44be4a7db8877ffa5c0007b8dd865b3bbc383831fe2ea177f62257a9191&fvd=n5&v=3
17.563000001246
Reduce the impact of third-party code — Third-party code blocked the main thread for 520 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Size (Bytes) Main-Thread Blocking Time (Ms)
236979
293.532
200072
180.188
19746
39.452
157568
6.06
137724
0
77

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of memphisparent.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.

Audio and video

`<audio>` elements contain a `<track>` element with `[kind="captions"]`
Memphisparent.com may provide assistance to deaf or hearing-impaired users with captions on audio elements.
`<video>` elements contain a `<track>` element with `[kind="captions"]`
Memphisparent.com may provide assistance to deaf or hearing-impaired users with captions on videos.
`<video>` elements contain a `<track>` element with `[kind="description"]`
Memphisparent.com may provide relevant information that dialogue cannot, by using audio descriptions.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>` or `<template>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Presentational `<table>` elements avoid using `<th>`, `<caption>` or the `[summary]` attribute.
It is advised to not include data elements in tables which are used for layout purposes, as it may create confusion for screen reader and other assistive technology users.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Best practices

`[id]` attributes on the page are unique
It is advised to keep all id attributes unique in order to prevent instances from being overlooked by screen readers and other assistive technologies.
The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Contrast

Names and labels

`<frame>` or `<iframe>` elements do not have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Failing Elements
Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
Form elements do not have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Failing Elements

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
Headings don't skip levels
Ensure that headings create an outline for the page and that heading levels are not skipped.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
69

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that memphisparent.com should incorporate. This includes practices such as protecting pages with HTTPS.

Other

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
1.10.0
jQuery (Fast path)
Dojo
1.10.4 (f4fef70)
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
No browser errors logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.

Other

Does not use HTTPS — 2 insecure requests found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://memphisparent.com/
http://memphisparent.metropublisher.net/downloads/66/download/mp-logo-blue.svg
Uses `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
URL Location
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2020051102.js
line: 19
https://downloads.mailchimp.com/js/signup-forms/popup/unique-methods/1.0/popup.js
line: 1
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Includes front-end JavaScript libraries with known security vulnerabilities — 4 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
2
Medium
2
Medium
91

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for memphisparent.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of memphisparent.com on mobile screens.
Document uses legible font sizes — 99.55% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
https://d3t13abgv0q40.cloudfront.net/mp-public/css/theme-vibrant.ac4c2176e34c8b7da1a656bdc49c4ce4.css:1:76913
#mp_credits
0.45%
10px
Legible text
99.55%
≥ 12px

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Mobile Friendly

Tap targets are not sized appropriately — 91% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.
Tap Target Size Overlapping Target
59x20
67x20
75x22
59x22
51x22
37x20
47x20
61x20

Content Best Practices

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
52

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of memphisparent.com. This includes details about web app manifests.

Fast and reliable

Page load is fast enough on mobile networks
Ensure that the page loads fast enough over a cellular network, to ensure good mobile user experience.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Sets a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of memphisparent.com on mobile screens.
Contains some content when JavaScript is not available
Apps should display alternative content for when JavaScript is disabled.

Fast and reliable

Current page does not respond with a 200 when offline
In order for Progressive Web Apps to be made available offline, ensure that the app is using a service worker.
`start_url` does not respond with a 200 when offline
Consider using a service worker for Progressive Web Apps to ensure greater reliability for the user, in the case of poor network conditions.

Installable

Does not use HTTPS — 2 insecure requests found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://memphisparent.com/
http://memphisparent.metropublisher.net/downloads/66/download/mp-logo-blue.svg
Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Web app manifest does not meet the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
View Data

PWA Optimized

Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not provide a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 75.101.132.169
Continent: North America
Country: United States
United States Flag
Region: Virginia
City: Ashburn
Longitude: -77.4728
Latitude: 39.0481
Currencies: USD
USN
USS
Languages: English

Web Hosting Provider

Name IP Address
Amazon Data Services NoVa
Registration

Domain Registrant

Private Registration: No
Name:
Organization:
Country:
City:
State:
Post Code:
Email:
Phone:
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Safe
WOT Rating:
WOT Trustworthiness:
WOT Child Safety:
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: memphisparent.com
Issued By: Let's Encrypt Authority X3
Valid From: 30th April, 2020
Valid To: 29th July, 2020
Subject: CN = memphisparent.com
Hash: 7dfac941
Issuer: CN = Let's Encrypt Authority X3
O = Let's Encrypt
S = US
Version: 2
Serial Number: 0x031A0018FE60F47C5058F5955DCDC3CC9FE0
Serial Number (Hex): 031A0018FE60F47C5058F5955DCDC3CC9FE0
Valid From: 30th April, 2024
Valid To: 29th July, 2024
Signature Algorithm (Short Name): RSA-SHA256
Signature Algorithm (Long Name): sha256WithRSAEncryption
Authority Key Identifier: keyid:A8:4A:6A:63:04:7D:DD:BA:E6:D1:39:B7:A6:45:65:EF:F3:A8:EC:A1
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
Certificate Policies: Policy: 2.23.140.1.2.1
Policy: 1.3.6.1.4.1.44947.1.1.1
CPS: http://cps.letsencrypt.org

Authority Information Access: OCSP - URI:http://ocsp.int-x3.letsencrypt.org
CA Issuers - URI:http://cert.int-x3.letsencrypt.org/

SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 5E:A7:73:F9:DF:56:C0:E7:B5:36:48:7D:D0:49:E0:32:
7A:91:9A:0C:84:A1:12:12:84:18:75:96:81:71:45:58
Timestamp : Apr 30 08:04:30.165 2020 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:20:37:F7:5E:5D:43:E2:BA:F5:65:66:C4:6B:
AF:D7:9B:A8:87:5D:B4:14:6B:BF:CC:E1:E7:D2:E7:FB:
DF:56:87:94:02:21:00:CD:23:A2:7C:F2:6A:66:6A:BF:
7C:58:7F:6B:0C:D8:20:3B:43:95:5E:C4:06:F1:08:F8:
F3:55:9E:8E:4B:F3:17
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : B2:1E:05:CC:8B:A2:CD:8A:20:4E:87:66:F9:2B:B9:8A:
25:20:67:6B:DA:FA:70:E7:B2:49:53:2D:EF:8B:90:5E
Timestamp : Apr 30 08:04:30.155 2020 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:20:4B:19:9D:5B:5F:F7:C7:E8:AC:3A:16:FC:
79:C8:9D:FC:58:DE:83:11:4B:46:CB:B0:DF:8D:3E:0B:
10:4D:CE:40:02:21:00:A9:28:59:F3:D5:46:44:1E:4D:
DF:31:DA:67:08:DC:A4:FB:B5:43:46:35:35:C1:E2:C0:
0D:D2:A7:F6:CA:D6:6C
Key Usage: Digital Signature, Key Encipherment
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:memphisparent.com
Technical

DNS Lookup

HTTP Response Headers

HTTP-Code: HTTP/1.1 200 OK
Date: 12th May, 2020
Content-Type: text/html; charset=UTF-8
Vary: Accept-Encoding
Age: 0
Accept-Ranges: bytes

Whois Lookup

Created: 6th March, 1997
Changed: 7th February, 2020
Expires: 7th March, 2021
Registrar: ENOM, INC.
Status: clientTransferProhibited
Nameservers: dns1.name-services.com
dns2.name-services.com
dns3.name-services.com
dns4.name-services.com
dns5.name-services.com
Owner Name: REDACTED FOR PRIVACY
Owner Organization: REDACTED FOR PRIVACY
Owner Street: REDACTED FOR PRIVACY
Owner Post Code: REDACTED FOR PRIVACY
Owner City: REDACTED FOR PRIVACY
Owner State: TN
Owner Country: US
Owner Phone: REDACTED FOR PRIVACY
Owner Email: https://tieredaccess.com/contact/8910b5ae-7ce6-4e8a-a154-64443b8f59da
Admin Name: REDACTED FOR PRIVACY
Admin Organization: REDACTED FOR PRIVACY
Admin Street: REDACTED FOR PRIVACY
Admin Post Code: REDACTED FOR PRIVACY
Admin City: REDACTED FOR PRIVACY
Admin State: REDACTED FOR PRIVACY
Admin Country: REDACTED FOR PRIVACY
Admin Phone: REDACTED FOR PRIVACY
Admin Email: REDACTED FOR PRIVACY
Tech Name: REDACTED FOR PRIVACY
Tech Organization: REDACTED FOR PRIVACY
Tech Street: REDACTED FOR PRIVACY
Tech Post Code: REDACTED FOR PRIVACY
Tech City: REDACTED FOR PRIVACY
Tech State: REDACTED FOR PRIVACY
Tech Country: REDACTED FOR PRIVACY
Tech Phone: REDACTED FOR PRIVACY
Tech Email: REDACTED FOR PRIVACY
Full Whois:

Domain Name: memphisparent.com
Registry Domain ID: 4798612_DOMAIN_COM-VRSN
Registrar WHOIS Server: WHOIS.ENOM.COM
Registrar URL: WWW.ENOM.COM
Updated Date: 2020-02-07T08:52:03.00Z
Creation Date: 1997-03-06T05:00:00.00Z
Registrar Registration Expiration Date: 2021-03-07T05:00:00.00Z
Registrar: ENOM, INC.
Registrar IANA ID: 48
Domain Status: clientTransferProhibited https://www.icann.org/epp#clientTransferProhibited
Registrant Name: REDACTED FOR PRIVACY
Registrant Organization: REDACTED FOR PRIVACY
Registrant Street: REDACTED FOR PRIVACY
Registrant Street:
Registrant City: REDACTED FOR PRIVACY
Registrant State/Province: TN
Registrant Postal Code: REDACTED FOR PRIVACY
Registrant Country: US
Registrant Phone: REDACTED FOR PRIVACY
Registrant Phone Ext:
Registrant Fax: REDACTED FOR PRIVACY
Registrant Email: https://tieredaccess.com/contact/8910b5ae-7ce6-4e8a-a154-64443b8f59da
Admin Name: REDACTED FOR PRIVACY
Admin Organization: REDACTED FOR PRIVACY
Admin Street: REDACTED FOR PRIVACY
Admin Street:
Admin City: REDACTED FOR PRIVACY
Admin State/Province: REDACTED FOR PRIVACY
Admin Postal Code: REDACTED FOR PRIVACY
Admin Country: REDACTED FOR PRIVACY
Admin Phone: REDACTED FOR PRIVACY
Admin Phone Ext:
Admin Fax: REDACTED FOR PRIVACY
Admin Email: REDACTED FOR PRIVACY
Tech Name: REDACTED FOR PRIVACY
Tech Organization: REDACTED FOR PRIVACY
Tech Street: REDACTED FOR PRIVACY
Tech Street:
Tech City: REDACTED FOR PRIVACY
Tech State/Province: REDACTED FOR PRIVACY
Tech Postal Code: REDACTED FOR PRIVACY
Tech Country: REDACTED FOR PRIVACY
Tech Phone: REDACTED FOR PRIVACY
Tech Phone Ext:
Tech Fax: REDACTED FOR PRIVACY
Tech Email: REDACTED FOR PRIVACY
Name Server: DNS1.NAME-SERVICES.COM
Name Server: DNS2.NAME-SERVICES.COM
Name Server: DNS3.NAME-SERVICES.COM
Name Server: DNS4.NAME-SERVICES.COM
Name Server: DNS5.NAME-SERVICES.COM
DNSSEC: unsigned
Registrar Abuse Contact Email: ABUSE@ENOM.COM
Registrar Abuse Contact Phone: +1.4259744689
URL of the ICANN WHOIS Data Problem Reporting System: HTTP://WDPRS.INTERNIC.NET/
>>> Last update of WHOIS database: 2020-05-12T22:31:38.00Z <<<

For more information on Whois status codes, please visit https://icann.org/epp


The data in this whois database is provided to you for information
purposes only, that is, to assist you in obtaining information about or
related to a domain name registration record. We make this information
available "as is," and do not guarantee its accuracy. By submitting a
whois query, you agree that you will use this data only for lawful
purposes and that, under no circumstances will you use this data to: (1)
enable high volume, automated, electronic processes that stress or load
this whois database system providing you this information; or (2) allow,
enable, or otherwise support the transmission of mass unsolicited,
commercial advertising or solicitations via direct mail, electronic
mail, or by telephone. The compilation, repackaging, dissemination or
other use of this data is expressly prohibited without prior written
consent from us.

We reserve the right to modify these terms at any time. By submitting
this query, you agree to abide by these terms.
Version 6.3 4/3/2002

Nameservers

Name IP Address
dns1.name-services.com 64.98.148.137
dns2.name-services.com 216.40.47.201
dns3.name-services.com 64.98.148.138
dns4.name-services.com 216.40.47.202
dns5.name-services.com 64.98.148.139
Related

Subdomains

Similar Sites

Domain Valuation Snoop Score
$1,491 USD 1/5
$3,287 USD 2/5
$950 USD 1/5
$3,898 USD 3/5
0/5

Organic Search (US) Competitors

Backlink Competitors

Sites with the same domain name

Sites hosted on the same IP address

Domain Valuation Snoop Score
$4,498 USD 3/5
$3,959 USD 3/5
$2,715 USD 2/5
$3,251 USD 2/5
$3,896 USD 3/5